Longtime ERA® Real Estate Affiliates With Nearly 200 Agents Renew Franchise Agreements

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ERA Evergreen Real Estate, ERA Martin Associates and ERA OakCrest Realty, Inc. made a commitment to grow their business with the ERA brand over the next decade.

August 17, 2021 // Franchising.com // Madison, NJ – ERA® Real Estate, the global franchise leader in the Realogy family of brands, today announced that ERA Evergreen Real Estate Company (Hilton Head, SC), ERA Martin Associates (Salisbury, MD ) and ERA OakCrest Realty, Inc. (Winchester, VA) signed new long-term agreements to stay with the ERA brand for the next decade. The three companies merge over 72 years of brand ownership.

ERA Evergreen Real Estate, led by owners Michael and Christie Gonzalez, has renewed the ERA brand for the second time. ERA Evergreen Real Estate, founded in 1999, joined the ERA brand in 2003. In 2010, she became a finalist for the Gene Francis Memorial Award, a testament to her status as a leading universal company in the ERA system.

The company has grown from a boutique brokerage with one office to four offices serving Hilton Head, SC and surrounding areas, including Bluffton and Beaufort, South Carolina, and expanded its presence in Savannah, Georgia. According to internal ERA data, the company’s sales have increased 50% over the past 12 months, with 56 agents securing 473 parties to the deal in 2020. The company has more than doubled its production since joining the ERA brand in 2003.

ERA Martin Associates, led by President Joni Williamson, first joined the ERA brand in 1997. The company is currently one of ERA’s five most productive single-office subsidiaries and specializes in residential, coastal, land, farm and commercial construction. Property For Sale. In 2016 and 2017, the company was named a Gene Francis Semi-Finalist for Best All-Purpose ERA Brand.

In 2020, ERA Martin Associates continued to be the regional leader in the Delmarwa Peninsula (Delaware, Maryland, Virginia) with 64 agents supporting 814 parties to transactions. The company was also ranked among the 35 best US firms to receive the 2021 QE National Awards from Quality Service Certification, Inc. for outstanding customer service. Over the past 25 years, the company has nearly doubled its agent count and more than tripled its unit production, according to internal ERA data. In 2016, further growth accelerated significantly, making the company the most productive group on the chain.

ERA OakCrest Realty, Inc., led by President Suzette Neff, has renewed its involvement with the ERA brand for the second time since it first joined 30 years ago in 1991. The company and its 63 agents cover Winchester and Frederick Counties in Virginia with a 35% interest. market share and generated 758 transaction parties in 2020. Leveraging the best-in-class ERA brand education and training programs, the firm’s affiliated agents benefit from robust support systems and growth opportunities.

ERA OakCrest Realty, Inc. has received numerous manufacturing and top honors and is one of the top 5 most productive companies with one office in the ERA system. In addition, ERA Oakcrest Realty, Inc. has earned numerous awards, most notably as a finalist for the 1999 Gene Francis Memorial Award for Best Universal Company in the ERA System.

Quotes:

“The renewal of the three high performing affiliates with ERA® Real Estate demonstrates the value of the ERA brand. As a pioneer in real estate franchising, ERA invests fully in the success of our partners, helping them reach new levels of success. We proudly offer our affiliates customized tools, state of the art resources and best-in-class training to support and empower their businesses. Participation in ERA Real Estate allows affiliated brokers and agents to gain access to something more and take advantage of new growth opportunities.
– Sherri Chris, President and CEO, ERA Real Estate

“Before we joined ERA, we didn’t have the resources to run our company the way we wanted and we had to reinvent the wheel for everything. The ERA Network is extremely dynamic and provides us with access to a suite of tools, sophisticated marketing programs and a dynamic network that is not duplicated by any other real estate brand. We could not have achieved this without the ERA, and we hope to continue to grow across the region using M&A and in-house real estate professionals who share our family culture. ”
– Michael Gonzalez, Broker / Owner, ERA Evergreen Real Estate

“Our relationship with ERA allows us to compete at a higher level than if we were independent. We now have access to trusted brand technology, educational resources, and top-notch support to empower our business and help us better serve our customers, agents, and agents “.
– Johnny Williamson, President, ERA Martin Associates

“We are very proud to be part of the ERA network and brand. Collaboration within the ERA Network is unmatched and without it we would not have reached our current level. At any time, we have access to real estate leaders across the country to help realize new ideas and growth opportunities. Our goal is to provide the impeccable customer service that our agents provide to their clients time and time again. I think one of the reasons we can achieve this is because of our collaboration with ERA. With award-winning marketing, powerful technology and state-of-the-art resources, we are able to stay ahead of the competition and drive the success of our agents. ”
– Suzette Neff, President, ERA OakCrest Realty

SOURCE ERA Real Estate

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