SACRAMENTO, California – (BUSINESS WIRING) –ERA® The property, the world leader in franchising in the Realogy brand group, today announced it has joined the ERA CARLILE Realty Group. Founded in 2005, the company is headquartered in Sacramento, California and serves Arden Arcad, Sacramento, Fair Oaks, Carmichael, Orangevale, Rancho Cordova, Elk Grove, Roseville, Rocklin and Lincoln, and other Northern California communities.
With three offices and 40 affiliated sales representatives, the company generated $ 52 million in 2020 sales. As a vertically integrated group of residential real estate companies, CARLILE also committed $ 406 million in loans in 2020, and has built dozens of homes over the past decade.
The company has consistently held a leading position in the Sacramento market, currently ranked in the top five in terms of the number of parties to deals according to Metrolist Prospector MLS.
Broker / owner Taylor Greer is a third generation real estate professional who followed in the footsteps of his grandfather, father, mother and uncle. He started his real estate career focusing on mortgages and real estate development. Greer began his real estate brokerage business after realizing he could provide agents with exceptional training in underserved real estate business, including negotiation, appraisal and contracting. This focus inspired the company to create its exclusive Procurement Planning Meetings (PPM) program to help homebuyers and their supporters discuss loan requirements, budgeting and potential locations. This program is designed to speed up the buying process.
Sacramento’s population continues to grow with more affordable living for the Bay Area residents, exacerbated by the work-from-home phenomenon caused by the pandemic. According to the US Census, the region grew 12.6% over the past decade and was one of the few in California to increase its population over the past year (+ 0.5%).
According to the National Association of REALTORS®The median selling price in Sacramento County is currently $ 480,000, up 17.5% from last year.
Greer is a board member of the Sacramento Association of Realtors.®“A network of young professionals.
The firm has a long history of supporting veterans and is a real estate partner for America’s Homeless Veterans (AHV) and actively supports the Association of Veterans of Real Estate Professionals. The company also works closely with Deadeye Construction, a wholly owned veteran construction company that donates 5% of its profits to veterans and is an active member of the Northern State Building Industry Association (NorthState BIA), an active association of new home builders in the Sacramento area.
Greer will leverage the firm’s ERA brand identity to provide its current agents with advanced marketing, training, website integration and lead generation opportunities, and will work to recruit experienced, in-house, growth-oriented agents to the team.
“Taylor is a prime example of an entrepreneur. Throughout his life, he has shown a passion for real estate to build a company focused on every aspect of the deal, while creating a cohesive culture that prioritizes agent development and growth. This inclusive culture of support has been a driving factor in retaining his sales team and supporting the firm’s success. Now with access to ERA’s industry-leading training programs, innovative technology platforms, and a sophisticated set of marketing tools, Taylor and his team are well positioned to grow in the future and expand their market presence. ”
–Sherri Chris, President and CEO of ERA® The property
“At our brokerage firm, we value the growth of our agents and strive to support them in every way we can, whether it be personalized training courses or marketing tools to help them build their brand. After years of success in our market, we realized that joining a trusted brand would help us achieve tremendous growth. We were immediately impressed by the wide range of ERA programs and resources available, especially the accountability training programs and the vast list of potential clients. In addition, the ERA brand’s commitment to collaboration, innovation, diversity and growth is fully in line with my business philosophy. ”
–Taylor Greer, Broker / Owner, ERA CARLILE Realty
About ERA Real Estate
IN ERA® The property, we do not adapt to changes, we create them. We believe our core business values - collaboration, innovation, diversity and growth – are needed now more than ever. A global leader in residential real estate for over 40 years, ERA was the first real estate franchise to expand internationally, the first to advertise online, and is the only national company to offer seller security services.® Plan your program.
ERA Real Estate’s network includes more than 36,000 affiliated brokers and independent trading partners and approximately 2,200 offices in the United States and 31 other countries and territories. ERA Franchising Systems LLC (www.ERA.com), which operates ERA Real Estate, is a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a global provider of real estate services. ERA Real Estate information is available at www.ExploreERA.com…